The Romantics

Hey,

Tom Cruise's wife Katie Holmes is starring in a new Romantic film called "The Romantics" beside Josh Duhamel. J.Crew clothing has taken the release of this film to assist their advertising. They've used the cast of "The Romantics" film to shoot the advertising campaign for their fall collection. I think this is a great idea as it connects film and fashion together. The actors all look amazing and the photos are great. They're really fun and makes the clothing feel fun even though the guys are wearing suits and the girls are in party dresses. There are alot of cooky poses and the cast-mates interact so well. This is my favourite shot: 

Check out the other shots here: http://www.jcrew.com/AST/Navigation/Romantics.jsp

Beth
xoxo

Britney

Hello,

Today I have seen new promotional shots for Britney Spears' clothing line for Candies. She's already been the face of Candies modelling for them before. Britney famously released the before and after shots of photoshopping of herself modelling a pink bathing suit for Candie's.

As you can see her waist has been taken in, her legs have been made skinnier and blemish free and her bum has been made smaller and more rounded. Luckily for Britney she looks great in both before and after and they haven't had to drastically change her just retouch her here and there. 

In her latest shoots she has also been retouched looking noticeably younger and more fresh than we have recently seen her. She does look stunning though. Her clothing line consists of tops, jeans, jackets and her favourite item from the line a black trench coat. She has been quoted saying "I wanted to make the clothes cool and edgy yet girly" well I think she's succeeded with a very good, well-rounded, buy-able clothing line.

Check it out here: http://www.candies.com/

Beth 

xoxo

Gucci Guilty

Hey,

Sorry for not blogging on the last two nights so that's why I'm blogging this morning.

I've found a Gucci commercial for their new "Gucci Guilty" fragrance and I was intrigued as it was different from normal fragrance commercials as it seemed more like a film trailer.

The director of this commercial is the film director Frank Miller who directed Sin City. The titles including the staring actors Evan Rachel Wood and Chris Evans flash up on screen.

The big thing that I found different was that this was only a preview of the whole commercial the full version will air during the 2010 MTV VMAs. This has been done a lot with the Twilight film series where they release the full clip at a big event.

As for the actual preview of the commercial it certainly doesn't feel like it's selling a fragrance and it personally doesn't pull me in or want me to buy it, but maybe the actual commercial will be different and make more sense.

Check out the video here: http://apps.facebook.com/gucciguilty/

Beth
xoxo

Trends

Hey

So I did some research today for my EPQ project in which I'm trying to research into whether fashion should reflect the age of wearer. For this I went into many fashions stores and analysed the clothing and trends and the set out of the store all to discover who the store was targeting.

Anyways as I went in at least 15 stores I got a good idea of the trends that are coming in this season. For colours they were mainly neutrals so lots of beige, cream and brown. But a peachy pink colour was prominent in all shops. As for shoes; ankle boots seem to be this seasons shoe trend most of them were flat but there were some heeled shoe boots that were noticeably in a few stores.   

The winter knitwear is just coming in so it's the awkward mid-season ranges at the moment still with summer clothing mainly in the sales though and cardigans and jumpers as full price.

Beth
xoxo

WWD Online

Hey,

I've found this website the other day called WWD. It's a good fashion website with a lot of fashion articles and events such as fashion shows and even retail and business. It's definitely a news website but I've found it seems slightly confusing on navigation. I found this website through some photographs, Kristen Bell did a photoshoot with Diego Uchitel just for this website. I thought the photo's were very elegant and stylish. This is my favourite shot:


I really like the use of diagonals in this photo and also the arches in the background. Kristen looks amazing and I love her dress which is a Balmain design. Balmain is a French designer, I've had a quick look at the latest collection and the dresses, especially look gorgeous! I love Kristen's hair and her Gianvito Rossi boots that go so well with the dress. The whole set up and styling to these photo's are perfect.

Check out the rest of the photo's here
Balmain website: http://www.balmain.com/
WWD website: http://www.wwd.com/

Beth
xoxo
  

The City

Hey,

I used to watch a reality show called "The Hills" and I really enjoyed it as it followed a California girl, Lauren Conrad, who got an internship at Teen Vogue. Obviously it included a lot of her personal life but the reason I watched it was to get an idea of what it's like behind the scenes working at a fashion magazine.

E4 unfortunately stopped showing it but recently I have found that channel five is showing the spin-off show which is called "The City" and this follows Whitney, Lauren's friend who moved to New York city to work for designer Diane Von Furstenberg. Five is currently showing season 2 where Whitney is working for People's Revolution a PR company but her friend Olivia is working at Elle Magazine. This is what pulled me in as I get to see what kind of thing she has to do at Elle magazine. She often gets sent out to research stuff and she always has to find her accessories and get a good range to feature in an article in the magazine.

My favourite thing to watch is them dealing with fashion shoots as I love to see how it works and also a catwalk show which I remember from "The Hills" where Whitney and Lauren had to call out the models to get them out on the catwalk and they also had to help seat the guests. This really gives me a good idea of what I might expect from the fashion industry.

Beth
xoxo

Project D

Hey,

This week is the season finale of Danni Minogue: Style Queen on ITV2. I watched this last week as there was nothing else on TV and I actually quite enjoyed it.

It had a lot about her new clothing line that she's brought out. It's called Project D and it's a collaboration between Danni and her friend, Tabitha Somerset-Webb, a handbag and accessory designer.

In the program I watched they were trying to sell the collections to a store and they managed to get Selfridges to stock it. The collection is full of beautiful dresses, consisting of long and short evening dresses. There aren't many styles but this is just the start of her collection so hopefully she'll add some different clothing items.

Check out the collection here: http://www.projectdonline.co.uk/collection/

Beth
xoxo